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An Accountant's Guide to Clients & Profits




It's a cruel irony that the advertising business forces creatives and accountants to work side-by-side. Accountants like control, analysis, and procedure. Creatives like freedom, expression, and chaos. Keeping accountants and creatives working together is one of the reasons agencies choose Clients & Profits. This guide explains how Clients & Profits works from an accountant's point-of-view. It explains how the software balances the creative side and the business side of an advertising, making it an ideal management system for modern agencies.

An Accountant's Guide to Clients & Profits (696k)

Contents include:

The Creative Side vs. The Business Side
Clients & Profits Flow Chart
The World According To GAAP
An Advertising Agency-Tuned General Ledger
How Clients & Profits Tracks Costs & Billings
Job Profitability vs. Financial Statements
Popular Accounting Reports


You'll need Adobe Acrobat to read and print the Accountant's Guide.


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