1
- The Client Media Calendar report is the best report for
seeing at a glance what ads are running for each of your media
clients. The report shows both print and broadcast media buys
from the orders you've entered or imported from your media
buying system.
2 - The report can be printed for one client or all
clients with media orders. A separate page is printed for each
client, so it's easy to distribute the report to the right
account executives.
3 - The month's media buys are then sorted by close
date and issue date. Each media buy shows its publication,
issue date, ad name, ad size, space closing date, and materials
due date.
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4
- Each media order shows its issue date (for print insertions)
or flight dates (for cable, broadcast, radio, and interactive
placements) to show when the ads were run.
5 - The Client
Media Calendar lists media buys by billing period, which is
based on your accounting periods. Media buys are grouped together
by client, then subtotaled by month.
6 -The
station or publication's deadline for receiving the client's
ad is shown for each print and broadcast buy.
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7
- Each ad's closing date is displayed for quick reference,
helping the media buyer keep up with a large volume of
media buys for many different clients.
8 -Details about
the ad's size, location, and specifications are included for
each insertion or broadcast order. The ad name identifies the
specific print ad or spot that will run for each order. |
