use Clients & Profits for estimating?
A recent survey showed 75% of advertising agencies and graphic design
firms that use C&P use it for estimating jobs...
How do I show sales tax on estimates? Get answers to this and other important
questions, along with some guaranteed
THE PERFECT ESTIMATE
Twelve Steps For Clearer, More Complete Estimates
From adding logos to adding fine print these 12 steps will help you to
create the perfect estimate...
Click the link below to download the complete Acrobat-based version of
the Media newsletter:
By Mindy Williams
Creating estimates for jobs is time consuming,
tedious and absolutely necessary for maintaining a good working
relationship with your clients. The problems that arise in a
job without an estimate can range from forgotten tasks and missed
costs to expensive underbilling and lost clients. Taking the
time to plan a job--including time and costs-- will ultimately
result in happier clients and more profits for you.
An estimate is more than just good business. From the printed estimate,
your client should have a clear idea of what will be done on the job
and how much he can expect it to cost. You may even choose to show deadlines
that need to be met and how much time each task requires. With most clients,
you probably have some sort of contract indicating your terms and conditions,
but it may well be worth having a simplified version of that extensive
agreement printed on your estimates.
The more you disclose before the job begins, the less chance there is
for misunderstandings that cost you money, a client, or both.
Besides a commitment to the client, the estimate is also a commitment
from the client to you. Your client's signature indicates that he understands
the deal and agrees to it. When the client then calls for changes, additions,
and revisions, you can issue change orders to the original estimate and
then willingly do whatever work is required without having to worry about
being able to bill for it. Neither the client nor you have to deal with
Know your costs
Budgeting your costs in advance and estimating what you are going to
charge your client helps you make informed decisions as the job progresses,
too. Periodically check a job to see what costs have been incurred against
the estimate. Agency software can help you by making it easy to review
estimate amounts and costs-to-date for jobs and by automatically warning
you as you approach preset limits. The system should also be able to
determine if a job or task has been approved beyond the estimate stage
so that no work is done without authorization.
Continued on the next page
FLEXIBILITY HELPS EVERYONE MAKE SMART-LOOKING ESTIMATES
"Clients & Profits
gave us a consistent structure to the (work) process which
speeds up estimating and makes one consider all costs," says
PROS & CONS:
hours on estimates
Showing estimated hours
promotes an open, trusting relationship with clients. After
all, you're not hiding anything....
C&P STEP-BY-STEP: WHEN
THE CLIENT CHANGES ITS MIND
Change is inevitable, right?
It certainly is when you're talking about clients and their
Wondering how to customize
estimates in Clients & Profits?
Here are seven ways